Customers and sales

Leads and customer lifecycle

A lead is qualified, known-customer context is checked and the next conversion action appears.

Problem solved

Prospects stay scattered across chats, calls, notes and memory.

CAJ Operate console walkthrough

New prospect to controlled customer journey

Shows lead score, reason codes, customer link and next action without live CRM records.

Focus the player and use Space, arrow keys, Home, End or F for full screen presenter mode.

CAJ
CAJ OperateHarbour Home Services Ltd
Inbox / WhatsApp
Message received
Inbox workspace

Lead captured from the conversation

A message and call history show that Emma is ready for a real service follow-up.

SWSarah · owner
Active threadWhatsApp · High intent
Customer requestKitchen sink leak today

Service need, urgency, location and availability are extracted as the chat unfolds.

Human handoffWaiting for enough context

Staff can take over with a clear summary, not a blank conversation.

Lead capture29% confidence
CustomerEmma Collins
Service needReading enquiry…
UrgencyChecking intent…
Location clueWaiting for postcode…
Next ownerFinding route…
MessageWhatsApp enquiry received
AgentSafe reply sent
LeadCustomer need captured
RouteOwner handoff prepared
Follow-upTask and context ready
2s / 17sA prospect shows clear intent

A message and call history show that Emma is ready for a real service follow-up.

A prospect shows clear intent. A message and call history show that Emma is ready for a real service follow-up.

Step 1 of 4A prospect shows clear intent
Commercial workflow

A prospect becomes a qualified lead with a clear conversion path.

This demo shows how scattered enquiry signals become a lead, customer context, reason codes and a next commercial action.

Before CAJ Operate

A prospect is buried across chats, phone notes and memory, so staff do not know whether to quote, call back or ignore it.

With CAJ Operate

CAJ Operate turns the signal into a qualified lead and gives the team a controlled conversion action.

  1. 1
    Intent capturedActive · High intent

    The customer has an urgent service need and enough context to justify follow-up.

  2. 2
    Lead qualifiedDone · Qualified

    The system explains why the lead matters using urgency, service fit and contactability.

  3. 3
    Customer context checkedControlled · Prospect

    Known-customer context is considered without merging everything into one vague record.

  4. 4
    Conversion action visibleReview · Next action

    Staff can create a customer account, open follow-up or move the opportunity forward.

Reason codes3

Urgency, service fit and contactability explain the score.

Customer stateProspect

The record is ready to move into customer lifecycle review.

Owner actionConvert or follow up

The next commercial step is no longer hidden in a conversation.

Captions and presenter support

Make the demo usable with or without sound.

Leads can be played as a visual animation, a narrated recording, or a step-by-step customer explanation. The transcript below mirrors the scripted scenes used by the animated player.

Keyboard shortcuts

  • SpacePlay or pauseStart or pause the current animated demo when the player is focused.
  • Next stepMove forward to the next scripted scene.
  • Previous stepMove back to the previous scripted scene.
  • HomeRestartReturn to the first scene and keep the presentation ready.
  • EndFinal sceneJump to the outcome scene when presenting quickly.

Launch-safe rules

  • Animated demos use scripted public data only, so no live tenant, customer or provider information appears on screen.
  • Click sounds are optional and stay off until a user enables them inside the player.
  • The player includes keyboard controls, captions and a transcript so the same story can be followed without sound.
  • System reduced-motion preferences are respected by the CSS animation layer to reduce non-essential transitions.
Open full transcript4 scripted scenes
  1. intake

    A prospect shows clear intent

    A message and call history show that Emma is ready for a real service follow-up.

    Intent detected
  2. agent action

    Qualification becomes explainable

    The lead is scored with reason codes instead of being left as a loose note.

    Qualified lead
  3. record created

    Known-customer context is checked

    The system keeps contact, lead and customer identity separate but connected.

    Customer link ready
  4. business result

    The next commercial action is clear

    Staff can create a customer account, mark follow-up or move the opportunity forward with context.

    Next action visible
Customer story

Make the problem obvious before the animation starts.

This page is designed for customer walkthroughs and video recording: first show the pain, then show the controlled workflow, then show the business result.

Before CAJ Operate

Daily work gets scattered.

Prospects stay scattered across chats, calls, notes and memory.

During the demo

New prospect to controlled customer journey

A lead is qualified, known-customer context is checked and the next conversion action appears.

After the workflow

There is a clear result.

Sales follow-up becomes more consistent and easier to manage.

Storyboard

4 scenes · around 10 seconds

16:9 recording layout
  1. 1
    intake

    A prospect shows clear intent

    A message and call history show that Emma is ready for a real service follow-up.

    Intent detected
  2. 2
    agent action

    Qualification becomes explainable

    The lead is scored with reason codes instead of being left as a loose note.

    Qualified lead
  3. 3
    record created

    Known-customer context is checked

    The system keeps contact, lead and customer identity separate but connected.

    Customer link ready
  4. 4
    business result

    The next commercial action is clear

    Staff can create a customer account, mark follow-up or move the opportunity forward with context.

    Next action visible
Customer value

Sales follow-up becomes more consistent and easier to manage.

Shows lead score, reason codes, customer link and next action without live CRM records.